Building Your Business Model

Enactus projects address social and environmental challenges through a business-driven approach. The Social Business Model Canvas is a valuable visual tool that aids in designing effective social business models.

Download your canvas and follow our handy step-by-step guide below!


This tool will help you to…


Swiftly plan out business models for various projects.

Focus on the key elements that will drive the success of your projects.

Consistently refine your business plan as your project scales.

Before you begin…

If you’re working as a team, gather everyone to discuss and brainstorm ideas for your project, and how you envision it functioning.

Download the Social Business Canvas template and follow the step-by-step guide to help structure your conversations. You can fill out the template directly or get creative by using sticky notes on a floor or wall. Challenge your assumptions constructively and note where more information is needed.

Once your Canvas is complete, step back and evaluate the overall picture. Examine the connections and trade-offs between each section. Is the big picture realistic? Are there areas you need to revisit or rethink? Take the time to involve others in your discussions, such as coaches or mentors, to validate your ideas and gather support for your project.